Vít Ježek: On Shared Bikes and Urban Cycling
Businessman, mentor, bikepacker – these are just a few of the roles that Vít Ježek plays in life. As the CEO of the bikesharing company Rekola, he was invited to the Life in the Saddle podcast to discuss his experiences. Vít taught the residents of Prague to ride pink bicycles, but he didn't stop there; he gradually expanded the business to other cities such as České Budějovice and Bratislava.
This year marks the brand's 10th anniversary, providing an ideal opportunity to recap the company's development, discuss successes, dead ends, and future plans. Why did Vít get involved in the project in the first place? Did he plan from the beginning to turn the company into a successful international venture? And does he have solutions for the increasingly problematic coexistence of drivers and cyclists?
The episode brings forth a multitude of opinions and topics that will interest all those who ride bicycles in the city or are considering it. Don't wait; listen in. You'll find out, for example, what gift stations are and what Prague can learn from Bratislava. The episode is in Czech.